@book{5748,
	author = {Schnarch Kirberg, Alejandro},
	title = {Marketing para PYMES :},
	publisher = {Alfaomega Grupo Editor,},
	year = {2013},
	series = {( Administración : Mercadotecnia ) },
	address = {México, D. F., México : },
	note = {Incluye índice.}
}