English for marketing & advertising. /
Sylee Gore.
- Oxford : Oxford University Press, 2007.
- 80 pagges : ilustration ; 26 cm.
- Oxford Business English.; Express Series. .
Incluye contents.
Introduction to marketing and advertising - Finding the ustomer - Planning a marketing strategy - Creating ads - Marketing tools - Presenting your public face - Marketing though trade fairs.
English for Marketing and Advertising is an ideal short course for marketing and advertising professionals who need to communicate confidently and effectively in English.